A well thought out and executed search engine optimization (SEO) strategy is a crucial component of any online marketing plan. As online advertising gets more and more competitive, the need for organic traffic has never been so important. Whether you are targeting a national audience or your local city, SEO can have a tremendous effect on your website’s visibility on the search engines and to your company’s bottom line.
Ontarget provides a wide variety of SEO services designed to meet any need. Below is a list of our main search engine optimization services:
Website Barriers Analysis
We will review your existing site and provide you a report detailing all of the current issues hindering your website’s performance. This report will include detailed solutions for each issue documented and if needed OnTarget can perform the fixes detailed in the report.
Local Optimization
For companies that only serve specific geographic regions, Local Optimization is a very important SEO component. Showing up highly on Google, Yahoo, and Bing maps is crucial for any local business, especially with the integration of maps, regular search results and AdWords. OnTarget will develop and execute a Local Optimization strategy that will improve your company’s exposure and traffic across the various local sites.
Keyword Research
We will review your competitor’s sites, use various keyword tools and other internal processes to develop a target keyword list that will contain the most effective keywords for you to target with the content and links on your website. This list can be used to help optimize existing content and is extremely helpful when developing new content on your site.
On Page Optimization
Based on the Barriers report and the keyword research we will optimize your websites meta-tags, links, copy, alt-text and other html elements so that it is as optimized for you target keywords as possible.
SEO Roadmap
After your site has been give the proper foundation through the execution of the Barriers Analysis and On Page Optimization, we will provide you a detailed report listing ideas and tasks that you can implement over time to continue to improve your website’s search engine presence, including our suggested timeline of activities based on your budget. Many of these recommendations can be performed by yourself or your staff though OnTarget is a available to help as much as you need.
Please contact us today for a free one-on-one consultation.
